Digital Mystery Shopping

Bespoke digital business research can cover all aspects of your online experience. This covers the initial impression of your website, ease of browsing and selection right through to placing an order and contacting customer services. Areas we are able to report on include:

  • Website (user experience, test purchases)
  • Customer Service (general enquiries, sales, support)
  • Email (speed, quality of response)
  • Live Chat (ease of use, waiting time, resolution)
  • Social Media (public and private communications through Facebook, Twitter, Instagram, etc)